Atreon Orthopedics Expands Team with Area Sales Leadership

Strengthening Leadership to Support Growth

Atreon Orthopedics is excited to announce the expansion of our team with the addition of two new Area Sales Directors. As we continue to grow and bring innovative solutions to the orthopedic community, investing in experienced leadership remains a key priority.

Please join us in welcoming Joe Cummings and Terrance Sheridan, whose expertise will help support surgeons and healthcare partners across their respective regions.

Welcome to the Team! New Area Sales Directors, Joe and Terrance

Welcoming Joe Cummings – NE Area Business Director

Joe Cummings joins Atreon as Northeast Area Business Director based in Bethlehem, Pennsylvania, bringing over a decade of experience in orthopedics.

His background spans joint replacement and soft tissue repair across both upper and lower extremities, along with extensive expertise in wound care. Joe’s experience includes work in limb salvage, trauma, plastics, and burn—providing him with a well-rounded clinical perspective that aligns with Atreon’s focus on improving healing environments.

Outside of work, Joe enjoys golfing, giving back through charity initiatives, and supporting youth, high school, and collegiate athletics.


Welcoming Terrance Sheridan – SW Area Business Director

Terrance Sheridan joins the team as Southwest Area Business Director based in Phoenix, Arizona, with more than 15 years of experience in reconstruction and sports medicine sales.

He brings a strong track record of developing high-performing teams, building lasting customer partnerships, and driving meaningful impact across healthcare organizations. His sales leadership experience will play an important role as Atreon continues expanding its footprint in key markets.

Outside of work, Terrance is a proud father of three active children and enjoys golfing whenever he can find the time.


Expanding Access to Orthopedic Innovation

The addition of Joe and Terrance reflects Atreon’s continued commitment to growth and to supporting surgeons with solutions designed to enhance the biologic environment during tendon repair.

As a company focused on advancing tissue healing, Atreon combines AutobiologicTM scaffold technology with a strong commercial team dedicated to education and clinical support. Strengthening our field leadership allows us to better serve surgeons and healthcare systems across the country.

Learn more about Atreon’s mission and technology platform here: 


Looking Ahead

We’re thrilled to welcome Joe and Terrance to the Atreon team and look forward to the leadership, experience, and energy they bring.

As we continue to grow, our focus remains on supporting the orthopedic community, advancing biologic healing approaches, and improving outcomes for patients undergoing tendon repair procedures.

Share the Post: